Basically, instead of pledging money like traditional crowndfunding platforms, WeCollaborate enables people to work on an project with anybody who is interested in contributing to the project. Unlike TaskRabbit for example, WeCollaborate creates a lasting collaboration with the project owner. Instead of being paid 10€/$ for 1h worked on a very small part of something, like coding a webpage, WeCollaborate wants to involve in the project process those contributors.
There are different levels of participation, which don’t have the same kind of rewards. As WeCollaborate is a project from the prestigious Eindhoven Design Academy, it also features a workspace in kit, that all the projects collaborators built together. I don’t think this is what’s gonna be developed more, as the website idea is already worth a lot by itself, and even if it’s cool, I don’t see people buying tables just to built trust.